Why Publisher Quality Matters A successful link-building strategy hinges on one crucial factor: the quality of the websites you earn links from. Low-quality or spammy sites can undermine your search engine optimization (SEO) efforts, while high-quality publishers can significantly boost your visibility and authority. Over the years, many SEO professionals and clients have asked: “How… Continue reading Introducing Our New 12-Point Publisher Checklist

    Black Friday is here, and we’re pulling out all the stops to help you crush your SEO goals in 2025. From November 22nd to November 30th, take advantage of our ONLY sale of the year and enjoy massive discounts across all our services, including new offerings we’re thrilled to share with you.  … Continue reading 🚀 Black Friday 2024: 20% Off Everything – Our Only Sale of the Year!

      Let’s talk about why having a solid, actionable SEO strategy is the key to dominating your niche. Over the years, my brother Aaron and I have worked with countless clients, helping them grow their businesses through strategic SEO. But we’ve noticed something—many people still underestimate the power of a documented plan. They… Continue reading Why Your Business Needs an SEO Strategy (And How We Proved It Works)

Why Indexing Matters When a link (or page) is “indexed” by Google, it means Google’s bots have visited, analyzed, and added that content into its massive search database. Essentially, indexing is the gateway to appearing in search results. If your backlinks aren’t indexed: Google can’t see them, making it less likely for your site to… Continue reading Indexing Backlinks

We’re thrilled to introduce a new game-changing product designed to elevate your link building strategy: our No Win, No Fee Outreach links. This new service allows you to gain high-quality backlinks from premium publishers outside of our usual marketplace, ensuring you get the exposure and authority you need. And the best part? You only pay… Continue reading Introducing Our New No Win, No Fee Outreach Product

Throughout several blog posts, I’ve reiterated that keyword stuffing is black-hat SEO. This refers to filling the content with as many SEO keywords as possible to rank high in search results. But as I’ll discuss in detail in a little while, under no circumstances should anyone – SEO professional or not – use this for… Continue reading How Many Keywords Should I Use for SEO?

Linking a Google Ads account to Google Analytics unlocks a wealth of advantages for any digital marketing campaign. We won’t go over each of them in detail here, but all you need to know for now is that it paints a clearer picture of the campaign’s impact on the business and the overall target market.… Continue reading Understanding Limitations When Linking Google Ads to Google Analytics

One of the advantages of pay-per-click (PPC) marketing is that it delivers results far quicker than SEO or other digital marketing methods. Whereas optimised content will take a while to bear fruit, PPC ads appear on search results almost instantly. They also cut the journey from lead to customer short, thanks to tailor-made ad copies… Continue reading How Long Does It Take for Google Ads to Work?

We’re doing our part to ensure better outcomes for everyone.    The landscape of SEO, especially link building, has seen enormous changes over the last few years, and we’re here to steer the industry forward. Today marks the launch of transformative changes we believe will redefine the game, for the better. For the past 8… Continue reading Evolution of Link Building in 2024