We call it link funnels, a safe, content driven strategy which you can execute yourself.
When you start looking online for “how to create a link building strategy” you’ll find pages and pages of people telling you how to build links, but no-one ever, anywhere will explain to you how to create and document an actual link building strategy and how that ties in with your on-page SEO
Yes, there’s many ways to build links:
Guest posts- Editorial links
- Blog Comments
- Directories
- Niche edits
- Trading links
- Bribing contributors…
The List goes on but where is the startegy ? Which target pages do we point links too ? Which anchors? Do you need more on-page content? How much should you spend? where do you find these links? How do you document the startegy?
Why is no-one talking about this? On-page SEO has plenty of different strategies, tools and templates to follow. Content marketing has the same but why is link building so shrouded in secrecy that no-one wants to share what they’re doing? Or is it because no-one actually knows what they’re doing, they just wing it and hope for the best?
Here at NO-BS we‘ve had the privilege of working with some of the best SEO’s in the world, many of which you’ll know. They include agency owners, consultants, directors, affiliates, and the list goes on. Even though we can’t name names, we can share with you a strategy which makes sense, follows Google’s best practices, creates an epic amount of authority in your niche and won’t just push your biggest keywords but help you rank for thousands of organic keywords, driving more organic traffic than you’ve ever had before.
We created this article to explain the link building methodology we like to call “Link Funnels”. This is what we suggest to our clients when building links to their websites.