The dynamic marketing world is ever-changing, forcing businesses to adopt new marketing trends, techniques, and technology, shifting from traditional marketing to digital…

Ask anyone about what they think is the worst year in history, and there’ll be a consensus on one particular year: 2020. An article by the New York Post dubbed it as ‘the year from hell’. The basketball world lost Kobe Bryant, the United States exploded in social unrest and a large swathe of Australia… Continue reading How Coronavirus Changes Digital Marketing

Electronic mail may have revolutionised business communication, but voice calls remain the fastest way to connect with colleagues, customers, leads, or prospects…

Search engine optimization (SEO) is an important aspect for any online brand. An excellent SEO strategy will enhance your chances of appearing higher in search results. Because of this, you’re more likely to drive more traffic to your website. In fact, statistics show that 71% of search engine clicks are always from the first page.… Continue reading Why Is Local Link Building Important

Search engine optimisation (SEO) and marketing strategy are terms often used interchangeably in various contexts…

At the height of the holiday season in 2010, American fashion brand JCPenney was caught in a major SEO scandal…

When you think about it logically, internal links are important in showing connections between webpages. Internal links allow you to establish a connection and a hierarchy by showing where the information starts and where visitors need to go next. And while this has significant benefits to your audience, that’s not all it benefits your website… Continue reading Internal Links: Ultimate Guide + Strategies

One important thing to remember is that supporting links shouldn’t be confused with backlinks. Backlinks refer to links from an external site linking to your website or webpage. Meanwhile, supporting links lead visitors to another page within a domain. Nevertheless, both types offer advantages to any link building strategy. The benefits of backlinks have already… Continue reading How Supporting Links Benefit Your Link Building

Link building is a powerful SEO method which helps you rank in search engines. It’s used by many businesses and agency owners across the world to help compliment their SEO campaigns. However, one thing many link building agencies or platforms don’t offer clients is the ability to schedule orders in advance. Most link building providers… Continue reading 5 Benefits Of Scheduling Orders When Link Building