Does your site have broken links? If so, do you know how many? If you’re not having much luck with increasing your ranking on search engine results pages or SERPs and you think you’ve tried everything. Think again. Broken links could be the reason your site isn’t ranking well on Google. But, you don’t have… Continue reading What’s A Broken Link & How Does It Affect SEO

You’ve got your new website and it’s perfect. Everything feels shiny and fresh, so now what? How do you get people to come to your website? How do you get people to know you exist as a resource for them? These can be pretty intimidating questions, but don’t worry. You don’t need to have all… Continue reading 12 Must-Have Tips for Promoting Your New Website

Investing in digital marketing is crucial these days if you want to outrank your competitors. There are plenty of ways to do so, such as through search engine optimization (SEO) and social media marketing, which are popular strategies.  Another viable option is through blogger outreach. The process entails contacting those who run blogs that are… Continue reading Why Blogger Outreach is Important for Your Business

There are many different ways to boost SEO and schema markup is one very valuable strategy to try. In this post, we’ll go over what schema markup is, how schema markup aligns with SEO goals, and how to implement schema markup on your site. If you’re a beginner, you’re in the right place. Get ready… Continue reading Using Schema Markup to Boost SEO for Beginners

You probably already have a wealth of content existing on your website, but is that content attracting more page visits? Are the pages that have high traffic or high conversion rates passing the value along to other pages within your site? If you don’t have a strategy for internal linking, you’re likely missing out on… Continue reading Your Simple Guide to Internal Linking + 8 Tips for SEO Success

What is blogger outreach? This is the question everyone is talking about. Experts in digital marketing say content is king. However, having brilliant and relevant content is useless when you fail to communicate it to your target audience. In this case, we say content may be king but content distribution is queen! Yes, let your… Continue reading Blogger outreach strategy: A complete guide

Creating high-quality content is essential if you want to stand out among others in Search Engine Page Results (SERPs). The best way to provide unique value and improve your ranking in SERPs is through creating useful, engaging, and optimized content.    In recent years, Google has made several updates to how it compiles, organizes, and displays… Continue reading Understand Google’s Algorithms to Create High-Quality Content

You have more power than you think when it comes to controlling how web crawlers scan and index your site. And that power lies in the robots.txt file. In this post I will show you what a robots.txt file is, why it’s important, and how you can easily create one on your own or using… Continue reading The Ultimate Robots.txt Guide for Beginners: Best Practices &
Examples

No this is not about a dress-up party, but the ideas behind this are very much like a theme for a party. If you think about when you plan a party, the goal is to make sure everything matches, and it makes sense. Well, how we build links are 100% like that, everything we do… Continue reading Themed Link Building: Your Guide To Smarter Outbound Content Marketing