Cost-Effective Flooring Company PPC Packages
No hidden fees. No last-minute billings. None of the BS.
Google Ad Spend
$1,000 - $2,500 Monthly
Management fee:
USD$ 500
- Free Consultation
- PPC Strategy Creation
- PPC Presentation Creation
- Text Ad Copywriting
- Ad Design
- Custom PPC Reporting
- Full Keyword Research
- Plus Much More
Google Ad Spend
$2,500 - $5,000 Monthly
Management fee:
USD$ 1,000
- Free Consultation
- PPC Strategy Creation
- PPC Presentation Creation
- Text Ad Copywriting
- Ad Design
- Custom PPC Reporting
- Full Keyword Research
- Plus Much More
Google Ad Spend
$5,000+ Monthly
Management fee:
$Custom Pricing
- Free Consultation
- PPC Strategy Creation
- PPC Presentation Creation
- Text Ad Copywriting
- Ad Design
- Custom PPC Reporting
- Full Keyword Research
- Plus Much More
What is PPC? And Why Do You Need an Expert?
Pay-per-click (PPC) refers to a business model used by online advertising services. As the term implies, it charges advertisers a fixed fee every time their ads are clicked on. The fee depends on the keyword the ad ranks for. For example, if the keyword “flooring company Sydney” has a cost per click (CPC) of $1.50, the ad owner will be charged $1.50 per click.
If the amount feels ridiculously cheap, that’s because it somehow is. Except for several in-demand ones, most keywords have CPCs in the single digits. But what makes this better is the return on investment (ROI). If that click leads to a flooring installation job worth over $400, the flooring company has recouped the cost about 400-fold.
Sounds awesome, right? However, unless you’ve been doing it for the rest of your life, you don’t want to do PPC yourself due to the risk of committing the following mistakes:
Too Large or Not Enough Budget
PPC platforms let you set a monthly ad spending budget, which they deduct with every click on every ad. If the budget is too small, the campaign might end without yielding your desired results. If the budget is too large, the ROI might shrink as the campaign continues.
Bidding for the Wrong Keywords
Keywords have different CPCs based on a myriad of factors, such as their competitiveness and search volumes. The more keywords you bid for, the more avenues for running your ad copy but also the more expensive the campaign gets. Increased bids and keyword count don’t always guarantee better results.
Linking to Generic Web Pages
The idea of PPC advertising is to maximise lead generation and conversion. While you can link your paid ads to any web page within your domain, using standard web pages such as the homepage and About Us page isn’t an efficient use of this feature.
Ad Copies That Miss Their Targets
Ad copies that don’t engage their intended target audience degrades the entire PPC ad’s effectiveness. The modern consumer loathes blatant advertising for being repetitive and intrusive, among other reasons. With bland ad copies, you risk reinforcing these unsavoury stereotypes that consumers hold.
Doing Everything All At Once
Too many advertisers try to expand their PPC coverage too quickly. While running Google Ads for multiple keywords isn’t bad, your budget can dry out if you don’t closely monitor it. This is prevalent in cases involving mismatching search intent.
PPC campaigns can bring major benefits, but only if used correctly. Fortunately, you don’t have to take a crash course in PPC management. With professional flooring PPC services from NO-BS Marketplace, any flooring business can use this kind of online marketing to its advantage. Partner with us today to start benefitting from PPC you can trust.
Industry-Leading PPC Services for Flooring Companies
As a digital marketing agency that works with search engine results, NO-BS Marketplace is as expert in paid marketing as organic. Our goal is always to make your brand stand out in the competitive online marketplace.
Google Ads Certified Partner
As a Google Ads Partner, our PPC solutions are in demand with dozens of clients and continue to do so. Consider this as proof that we mean business.
Data-Driven Methods for Maximising ROI
We tailor your PPC strategy based on precise analytics, with the goal of boosting your gross revenue while minimising your marketing expenditures.
Custom-Made Matching Ad Copies
Our team creates ad copies that best resonate with your customers by studying your flooring business’s target audience and your rivals’ PPC strategies.
Conversion-Oriented Landing Pages
These pages are different from the ones often seen on websites. We design them to effectively turn prospects into paying customers using our web design know-how.
Full Disclosure Guaranteed
We’re honest in everything we do, from painting a full picture of your strategy to seeing how it’s doing. We aren’t one to sugarcoat at the cost of transparency.
Your Success is Our Success
Our success as a digital marketing agency is tied to our clients’ success in their respective niches. We’d never do anything to harm your chances of success.
Our PPC Favours Quality Over Quantity
There are instances where big numbers are better, such as increased profit for every dollar spent on digital marketing. When it comes to PPC for flooring companies (or any niche, for that matter), it’s all about getting better results.
We’d love to have the best of both worlds, but such instances are rare in our not-so-perfect world. That said, achieving quality doesn’t necessarily mean achieving quantity. A handful of leads in the market for solutions can do more for your flooring services than thousands of leads who aren’t even looking to buy your niche product in the first place.
Focus on quality PPC management, and quantity will eventually fall into place. Satisfying a quality lead will turn them into a customer who’ll tell their friends and family about you and how reliable your brand is. It’s a slow road to success, but know that running a business is a marathon, not a race.
Targeted Keywords and Groups
Throwing more money at your campaign is dangerous, especially without addressing issues that may be impacting its success. You can risk being financially unstable if not causing your business to shut down. Understanding the value of every dollar of capital, we develop PPC strategies to focus on keywords and audience groups most likely to generate lucrative returns.
Accurate Performance Tracking
Modern data tracking and analysis enable marketers and business owners to assess changes in their industries and how their marketing fares relative to said changes. Our PPC services include precision data tracking and periodic performance reports that make sense of the numbers. We also provide expert insights via our brain trust to help you make more informed decisions.
Sound Budgeting and Bidding
Keyword bidding is a key factor in a PPC campaign’s success. The more keywords you bid for, the greater your ad’s coverage but also the higher your ad spending. Avoid burning your budget on things that won’t help you make your brand big on the Web. Our experts can offer helpful advice on PPC budgeting and keyword bidding.
Turn Prospects Into Profit With Lead Management
Out of a thousand clicks on your ad, how many do you think will become your newest wave of customers? Not all will be gems, but we’ll polish those that are to help them shine really bright. This is our lead management system in a nutshell.
Dedicated Team and Resources
Looks at the Bigger Picture
Custom-Made Strategies
Driven to Grow Your Business
State-of-the-Art CRM System
Continuous Cost Optimisation
Close Monitoring of the Pipeline
Our Mission: Transforming SEO With Transparency and Trust
Committed, Transparent, Ethical Link Building And SEO
We’re not just another flooring company PPC service; we’re a partner in your journey to SEO success. Our commitment to ethical link building and transparent SEO practices sets us apart in an industry often clouded by shortcuts and black-hat methods.
Professional SEO Help When You Need It
Search engine optimization is a long-term game, and we’re here for the long haul. Whether you’re a seasoned pro or just starting out, our professional SEO help is just a click away, ensuring you make informed decisions that benefit your search engine rankings.
Industry-Leading Customer Support
Our customer support isn’t just about resolving issues; it’s about helping you succeed. With industry-leading response times and quality service, we’re here to assist you at every step of your marketing journey.
Guaranteed Results
We stand by the quality of our work. That’s why we guarantee all live links, or your money back. It’s our way of ensuring you get the results you deserve.
Empowering You with Free SEO Tools
We believe in empowering our clients, which is why we offer free tools to optimise your SEO. From keyword research to actionable advice, our tools are designed to give you an edge in a competitive digital landscape.
Pioneering The Future Of SEO
Serving thousands of customers per year, our industry-leading platform is paving the way for how new-age link building and SEO are transforming an industry. We’re not just following best practices; we’re setting them.
Frequently Asked Questions
What platform do you use for PPC management?
Our team solely uses Google Ads to create, run, and manage PPC campaigns. While many other platforms exist, we choose to focus on Google Ads primarily because of the upsides of its search engine parent, Google, such as being the world’s largest search engine.
I already have SEO. Why do I still need PPC?
Search engine optimisation (SEO), even if generating more traffic to websites than PPC, can only take your campaign so far. Apart from the fact that it’ll take longer to produce noteworthy results, paid ads are displayed in higher positions than organic search results.
How can I know what keywords to bid for?
That’s where keyword research comes in. Our team utilises this process for PPC as much as for SEO, studying your business and niche and grouping selected keywords.
What is cost per click (CPC)?
CPC refers to the amount advertisers pay every time search engine users click on their ads. Tools like Google Keyword Planner already calculate the CPC for each keyword, meaning you only have to determine if it’s worth running your ads on it.
