Electrician PPC Management For Any Budget
No hidden fees. No last-minute billings. None of the BS.
More Profit For Every Click With PPC Marketing
What if your electrical services can generate an ROI by the hundreds with an ad that only costs single-digit dollars per click? That’s the idea behind pay-per-click (PPC) marketing, running paid ads on search engine results and producing lucrative returns when a click converts into a sale. Compared to SEO, a PPC ad campaign delivers results much faster and more directly.
While many search engines maintain their respective PPC advertising platforms, we use Google Ads for our PPC management. It’s the most widely used platform on the Web for several good reasons.
For all its benefits, PPC is among the trickiest digital marketing methods, in terms of bidding for keywords and managing the budget. You need skilled electrician PPC experts like us to help you succeed. Let us do the hard work for you.
Why Choose Our PPC Electrician Services
Contrary to popular belief, PPC marketing isn’t reserved for business owners with money to burn. Big or small, local or national, electrician or plumber – PPC is equally essential to businesses. But we know you have a busy schedule, so leave it to our team to get it done.
Tailored Ad Copy and Landing Pages
To give your ad the highest chance of being displayed, we craft a unique copy and the landing page to match. The content is based on the nature of your business.
Delivered Results to Countless Clients
Our growing list of satisfied clients says a lot about the calibre of our PPC management services and the industries or niches we’ve catered to, including electrical services.
Strategists With An Extensive Background
Your PPC electrician marketing plan is made by our digital marketing strategists, who have experience working in their respective industries before joining our team.
Fuelled by Data, Driven by ROI
Digital marketing is a game of numbers. We determine the best approach to boost your ROI using data derived from the latest analytics tools and techniques.
Google Ads Certified Partner
This seal of approval from Google assures you’re doing business with someone who understands PPC and how to maximize results.
Comprehensive PPC Performance Reporting
Want to know how well your electrician PPC campaign is doing? We deliver reports that detail its overall performance via various metrics like leads generated and ROI.
The Secret To Good PPC: Not Being Everything
When you try to please everyone, you end up pleasing no one. That’s as true in real life as in managing a business and, in this case, promoting yourself on Google. Running your ads on every keyword or without a clear target audience is a great way to burn through your budget before your campaign can produce results.
Because of this, some electrical business owners never bother harnessing electrician PPC, let alone improving their electrician PPC campaigns. Still, it’s hard to ignore the potential return it can deliver to your brand. The key here is to stop trying to target everything at once. We can help you with that.
Targeted Keywords and Groups
Targeting fewer but higher quality keywords and audience groups is better than targeting a lot of lower quality ones. “Electrician” may be a good keyword to rank for, but it’s also good for your competitors. You’d want to take the path of least resistance, and we can help with that via in-depth keyword research and competitive analysis. We do this a lot in SEO, so rest assured they’re second nature to us in PPC.
Accurate Performance Tracking
Tools like Google Analytics allow real-time PPC campaign performance tracking. But it isn’t always easy to understand and read the results. Having used Google Analytics, we know how to make sense of the numbers and deliver the information in a format you can understand. This can help you when making future decisions on budget and spend for your PPC campaign.
Sound Budgeting and Bidding
Securing keywords and managing your PPC campaign comes down to your budget. It pays to be smart about your spending, but it won’t matter if your budget’s too small. Our team can help. We can help you understand the budgeting and bidding so you can better allocate the right funding to your PPC campaign. Once the budget is set, we can then make your budget work to your advantage.
Maximise Conversion with Proper Lead Management
We try to convert as many leads from your electrician PPC campaigns as possible. Not all leads are worth paying attention to, but those that do are cultivated every step of the way until they become customers. That’s how our lead management system works.
Dedicated Team and Resources
We maintain a team whose sole job is to gather and nurture quality leads using specialised tools and resources.
Looks At The Bigger Picture
Lead management always looks at the general outlook of the market or niche, keeping it effective over the long term.
Custom-Made Strategies
Our approach to lead management varies by client. Your plan is only effective for your circumstances.
Driven To Grow Your Business
Only by growing your customer base can your electrician business grow. We’re dedicated to helping you achieve that.
State-Of-The-Art CRM System
Our CRM system is integral in tracking and managing every lead that comes in through your PPC campaign.
Continuous Cost Optimisation
We strive to reduce your campaign cost wherever possible without sacrificing its performance and results.
Close Monitoring Of The Pipeline
To ensure the entire journey is smooth sailing, we monitor the movements of each lead and fix any issues.
Don’t let quality leads slip from your grasp. Learn more about our systematic approach to lead management by booking your free consultation today.
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Frequently Asked Questions
What are the different types of pay-per-click advertising for electricians?
Google Ads supports nine types of PPC ads. The most common type is text-based search ads, though we can create other types based on your digital marketing requirements.
What is the average cost per click for electrician keywords in Google Ads?
There’s no exact average because electrician keywords carry different CPCs. In fact, we’d advise you to steer clear of service providers that say otherwise because they might push you to spend more than necessary.
What is the client retention and satisfaction rate?
Client or customer retention and satisfaction are two metrics that go together. Retention refers to how long they remain as clients or customers, whereas satisfaction is how well the business meets a client or customer’s needs.