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You may have heard different terms used for the different types of backlinks, but have you heard the term image links? Image links, while they’ve been around for a long while, aren’t well known in the industry, especially when it comes to gaining backlinks for your website.

While it’s not a well known method, it’s one that shouldn’t be swept under the rug when trying to create a diverse backlink profile for your SEO strategy. So where do you start? This quick guide will give you details on what they are and how they can actually benefit you. Let’s get started.

What Is An Image Link?

An image link is a backlink that’s created when you add an image and credit that image back to your site as seen in this example below:

 

Photo credit: No BS Marketplace via Themed Link Building blog post

 

As you can see above, giving credit to the image allows you to be subtle with how you add your backlinks without drawing attention to yourself. This type of link building is ideal for those who have images they’d like to add and be recognised for.

The Benefits Of Building Image Links

Image links have many benefits that you can gain. These things include, but isn’t limited to:

• Brings diversity to your link building profile.
• Offers an easier and more accepted method of building links because it’s more naturally placed.
• Can be more affordable than other types of link building methods.
• Can be added into any type of content including sponsored posts and guest posts.
• Helps promote brand awareness and helps to boost your traffic.

Other Ways To Build Links Using Images

You can use images in different ways to build links. Some of the ways include, but isn’t limited to:

• Guest Post Image Links – Crediting the source of the image like the example above in a guest post.  
• Reverse Image Links – Reverse image link building works by finding images that people have used which belong to you. With this you can ask for a credit link back to your website.
• Infographics – Adding links within infographics or adding infographics inside a blog post.  
• Using Memes – Adding memes to your content.
• Social Media – Using social image sites such as such as Pinterest where you can link back to your site.

Creating a diverse range of image links can provide advantages to your backlink profile and can help your SEO efforts long term.

Conclusion

When it comes to building backlinks for your site, don’t discount the power of image links as a great alternative to add to your backlink profile. Have you tried image links? Do you think you’ll give them a go?