Getting noticed on YouTube is a complex feat nowadays. With over 500 hours of video uploaded every minute, you’re vying for attention in a packed arena. Grasping viewers’ limited spans requires strategic optimisation – AKA YouTube SEO. Implementing SEO best practices can make or break your performance. While quality content is critical, even stellar videos… Continue reading YouTube SEO: What Is It and How to Optimise

Search engine optimization is a set of practices designed to improve the ranking of websites on search engine results pages (SERPs). It involves optimising website content, enhancing site structure, and building quality backlinks, among other tactics. Unlike paid advertising campaigns that offer immediate visibility, SEO is a long-term investment in your website’s organic growth. SEO… Continue reading How Long Does SEO Take to Work?

What Does SEO Writing Stand For? SEO stands for ‘search engine optimization.’ When you apply SEO strategies to writing, you are optimizing content to rank higher and be more visible in unpaid search engine results. The goal is to use targeted keywords and search-friendly formatting to help your pages and posts appear more prominently when… Continue reading What Is SEO Writing? How to Write SEO-Friendly Content

Businesses increasingly invest in SEO to enhance their online visibility, driving more organic website traffic without the direct costs of paid advertising. Effective SEO strategies improve search engine rankings, making it easier for potential customers to find websites or shops when searching for relevant products or services. This strategic move increases website traffic while boosting… Continue reading SEO Pricing: What’s The Cost of SEO?

What Is A Broken Link? A broken link is a hyperlink coded into a webpage that returns an error message instead of directing users to the intended destination. Some examples of common broken link errors you may encounter include the following: 404 Page Not Found Error This means the webpage previously connected to the link… Continue reading Broken Link Building: The Complete Guide

Monitoring your search engine optimization SEO rankings should be a crucial part of your ongoing SEO strategy. Regularly checking where your site ranks in Google’s search engine results pages (SERPs) for target keywords will give invaluable insight into your SEO performance. However, manually tracking keyword rankings in Google is tedious without the right SEO tools… Continue reading How To Check Your SEO Ranking

Guest posting has become a go-to content marketing tactic for bloggers looking to expand their reach and impact. You can access engaged new audiences to drive growth by leveraging high-traffic external sites in your industry. However, landing an elite guest blog slot can be challenging without the right approach. Too often, aspiring guest bloggers send… Continue reading How To Do Guest Blogging

Becoming a good SEO specialist is more accessible than you think. You don’t need fancy qualifications or years of SEO experience. With the right guidance, anyone can start optimizing websites for the algorithms that power search engines like Google. But it does require dedication to keep honing your technical and soft skills. SEO is complex… Continue reading How To Become an SEO Expert

Internal linking is integral to any SEO strategy as it helps search engines like Google understand and index your website’s content more effectively. Aside from this, it also enhances user experience by providing them with relevant information at their fingertips. Ahrefs, a comprehensive SEO tool, offers a robust internal link opportunity report feature to streamline… Continue reading Ahrefs Internal Link Opportunity Report: How to Find Quality Internal Link Opportunities for SEO