Transparent SEO From Expert
SEO Specialists
A Melbourne SEO Strategy That Works
Are you tired of paying agencies to “DO SEO” each month without really having any idea what’s happening to your hard-earned cash? Search engine optimisation isn’t some dark art which can only be done by qualified professionals. In-fact, there are few SEO qualifications or government regulations to hold this industry accountable which is why it’s such a hot mess.
When you boil it down, search engines like Google just want you to:
Create content for your audience that answers their questions.
Create valuable content other websites will want to reference in their content.
Maintain relevant content which matches your website niche.
Show consistency with your content and what you post about.
This increases your website authority and rewards you with organic traffic and sales. We may not be able to control search results, but we can give you the best chance possible to drive visitors to your website. You’ll know exactly how your $$$ are being spent every step along the journey.
SEO Service Pricing
See what you get when you purchase a custom-made SEO strategy from us.
Starting from
$1500 USD
SEO Competitor Analysis
- Business analysis
- Competitor analysis
- Website Analysis
Technical On-Page SEO Audit
- Technical audit
- Internal linking analysis
- Core web vitals audit
- Technical action plan
Link Building Strategy
- Local audit
- Backlink analysis
- Cluster strategy
- Targets and anchors
Content Strategy
- Pillar strategy
- Cluster strategy
- E-E-A-T Audit
An SEO strategy that works for you.
SEO Is Like Chess – Strategy Is Important
If you’ve ever played chess, you understand the importance of being strategic and analysing your competition. It’s the same with search engine optimisation. Without a good method, you could continue to experience some of these pain points:
These are just some of the pain points our clients have experienced. But they don’t anymore. We’re here to help.
Get in touch with our Melbourne SEO experts today to see how we can help you achieve success through custom-made search engine optimisation strategies.
Our SEO Methodology
Here at NO-BS Marketplace, we’re firm believers that any good SEO strategy needs to be documented and shared with your team to ensure all the moving parts (and there’s plenty) are working cohesively and the work being completed is done with intent. As a Melbourne digital marketing agency, we’ve dedicated many years of refining our custom-made SEO strategies in order to deliver results which go beyond our client’s expectation.
Did you know SEO is typically broken down into steps:
SEO Strategy Documentation
By failing to plan, you’re preparing to fail. The first step in the SEO journey should always be a thoroughly documented plan which will steer the direction of everything that follows. It’s important to know the search terms you want to target, which pages on your website you need to optimise, the content strategy and more.
On-Page SEO
Once the strategy is complete, there’ll generally be some technical changes required to the website to ensure it’s “search engine friendly”, along with site speed, core web vitals, and URL hierarchy. The list goes on, but the approach will dictate the changes which need to be sent along to the development team for execution.
Content Creation
The foundations of every SEO strategy is good content on your website, this includes both your website copy, blogs and information pages. The approach will include the topics and best type of content needed to attract users to your website.
Link Building
Collaborating with digital publications to earn backlinks is the single most important thing you can do to increase your SEO traffic. Finding websites who’ll reference your content will help build domain authority and this is an indicator to Google that you’re a legitimate and trustworthy business.
Rinse and Repeat
Every 3-6 months you’ll typically want to review your SEO strategy. This means checking the progress you’ve made, what your competitors are doing, aligning your business goals with your SEO goals, making adjustments, then moving through steps 2-4 again. We can do this and more when you order a custom-made SEO strategy for your Melbourne business.
In Pursuit Of The Perfect SEO Strategy In Melbourne
We have spent years developing the knowledge on executing perfect SEO strategies, which will not only see your rankings soar but also deliver true ROI.
Our custom approach can set the foundation for a successful campaign, and we leave no stone unturned. We execute this stage right which will set your campaign up for success. The level of detail we provide will give you the comfort and control over your investment and give you a clear road map for success.
Our strategies showcase a 12-month road map covering the below topics.
Technical Audit
Internal and external links
E.E.A.T
Keyword research
Competitor research
Pillar and cluster strategy
Link building strategy
While it may seem a lot, these are all necessary to really know where you are against your competition, where you can improve and where to find issues which may be hindering your success. If you’re not receiving these components from your current SEO strategy, then you’re only getting half the work done. Let us help!
On-Page Optimisation
Contrary to popular belief, technical SEO is not required every month. Our philosophy around on-page SEO is it’s essential, and we work hard within the first three months to make sure all areas which are required to be improved are addressed before moving to the next stage.
On-page SEO is very similar to building the foundation of a house. As a builder, you wouldn’t start adding the floor, frame, or roof until the foundation is in place. SEO is no different. You must lay the foundation properly to ensure your website is Google friendly and set up for success.
We’ll work with you to either complete the development changes ourselves or co-ordinate with your preferred website developer to have everything updated in a timely manner. Our development team will be on hand to help along each step of the process so you don’t have to worry about a thing.
Content Production
Gone are the days when you could write a keyword-rich blog and you get rewarded by Google with increased rankings. These days, the content needs to be quality, offer value to your customers, and answer the search question. There are various criteria your content must address, including word count, E.E.A.T guidelines, pictures, reference articles, and so much more.
The good news is we’re experts in this field, we have dozens of content specialists to help produce all types of content for your website. No content writer is a specialist in all things, especially when it comes to your business. But with some guidance from you and your Account Manager, we’ll create well-crafted content which makes you look like an expert in your field.
Off-Page Optimisation
Off-page SEO optimisation is just as important as on-page SEO. Both on-page and off-page SEO work side by side to help align your campaign to gain the results you’re after. At NO-BS Marketplace, our team are here to help you with your off-page SEO optimisation. You can help choose publishers or we can do all the work for you.
Backlink Acquisition
We’re continually amazed at how many agencies within Australia are cutting corners in this area. Backlinks fuel your SEO campaign; without high-quality links, you won’t get the traction you need. Building high-quality and relevant links to your website can be extremely difficult. This is why many agencies will use cheap offshore providers to obtain links. However, typically, these links won’t work and can also hurt your rankings.
We are one of the largest backlink companies in the world. Any links we obtain will have high domain authority, be relevant, and have traffic.
Google loves our links and will reward you with increased rankings and traffic, ultimately driving you more sales.
Our Process
1
Consultation
We’ll talk directly with you to understand your marketing goals right from the start.
2
Analysis and Strategy Development
We’ll analyse your competition and website to craft a custom-made SEO strategy.
3
Client Review
We’ll send the strategy over to you and run you through it.
4
Implementation
Once you approve and give the go signal, we can implement your SEO strategy for better results.
Want To Know More?
Schedule A ConsultationFrequently Asked Questions
How flexible is your SEO strategy?
Our SEO strategy is highly adaptable to meet the unique needs of your company. Whether you’re a small business or a large enterprise, we have a solution tailored for you.
What makes your SEO services different?
We offer full transparency in our SEO strategies, allowing you to understand every aspect of the plan. Plus, our team are always available for personalised consultations.
Can I customise my SEO package?
Absolutely! We understand that every business has unique SEO needs, so we offer customisable packages that allow you to pick and choose the services that are most relevant to you.
How do I know if my SEO is improving?
We provide regular reports and actionable insights to help you track and manage your SEO performance. This way, you can easily measure your ROI and make informed decisions.
What if I have my own content team?
That’s not a problem! If you prefer to create your own content, we can focus on other aspects of SEO like technical audits, link building, and more.
Do you work with businesses in my industry?
We have experience working with a wide range of industries, from healthcare and technology to retail and other services. Our strategies are designed to be adaptable to any market.
Start Growing Your Business Online
Get in touch and talk to us about how we can help you take your business to the next level.