Cost-Effective PPC Columbus Businesses Pay For
No hidden fees. No last-minute billings. None of the BS.
Who doesn’t like maximum return on investment (ROI)? No reward can be more satisfying than knowing that every dollar you sank into a digital marketing strategy has returned thousands in sales. Increased revenue for decreased spending—that’s what it means to have a good ROI.
At NO-BS Marketplace, our digital marketing services are tailored toward helping brands achieve the highest ROI possible. One surefire method is pay-per-click (PPC) marketing, running paid ads in search engines. Scroll down to learn more about our Columbus PPC services and the advantages they can bring.
Avoid Investing In The Wrong Things
We’d be lying if we said PPC was easy. The principle is straightforward: pay a fixed amount for every click on the ad and recoup the cost severalfold through sales. The execution, on the other hand, is a whole different beast.
Then again, like an actual beast, PPC can be a powerful moneymaker when mastered. A steep curve lies ahead, but with a million right decisions, you can steer clear of the most common challenges, such as:
With years of experience in Google Ads management Columbus businesses rely on, NO-BS Marketplace can be your helping hand in achieving maximum ROI. We’ve tailored bespoke PPC advertising strategies for countless clients in multiple industries, helping them avoid these costly mistakes and improve their reputation. Learn how we do this by consulting with us today.
What’s Included In Our PPC Management Service?
More than just expert advice. We know your plate is often full, managing the core functions of your business. That’s why we’re here to handle your PPC campaigns for as long as you need us to.
Customized Google Ads Action Plan
This document contains all your campaign needs to be a resounding success. From your short and long-term objectives to a list of PPC marketing best practices, we cover it all.
Thorough Keyword Research Data
Our team performs keyword research using some of the industry’s well-known SEO analytic tools. Most digital marketing professionals swear by their reliability.
Well-Written, Fully Optimized Ad Copy
Why settle for bland PPC ad content when most people today clearly don’t like it? Our content writing group creates ad copy that can increase your chances of conversions.
Real-Time Monitoring and Updating
In most cases, your strategy doesn’t stay as is forever. A lot can happen throughout the campaign, which is why we monitor up-and-coming trends and update your PPC plan accordingly.
Ongoing Support
We provide ongoing support to all our clients and can answer any questions or concerns you may have about your PPC campaign along the way. No question is too hard.
Periodic Performance Reports
Receive a detailed report about your PPC campaign’s performance every month to guide your next course of action. It also includes insights and suggestions from our PPC experts.
This is everything you need to gain the edge on the PPC front. Have more questions? We’re happy to answer them.
Schedule A ConsultationWhite-Hat Columbus PPC Services
PPC marketing can be tricky when it wants to be. That’s as true for business owners as for the marketers and marketing consultants doing them. Still, the latter see it as a potential moneymaker, given its promising results when done properly.
If you don’t have the time to do PPC for your clients, or you need additional resources to help, trust our white-hat Columbus PPC services to fill that gap. For a single, all-in price, save yourself the trouble of investing in staff and equipment, not to mention errors that can stem from in experience.
As a company who’s worked with search engines for its entire life, NO-BS Marketplace is a PPC expert you can count on.
A Unique Plan for Every Business
No two businesses share the same strategy, even if they provide the same products to the same group of consumers. We take time to understand your enterprise down to the tiniest detail and craft a bespoke PPC action plan based on that information. Our industry-leading customer support system consists of Account Managers and a team of customer success professionals ready to help.
Cost-Effective PPC Packages
No matter how effective a Columbus PPC strategy may be, paying too much will adversely impact your ROI. Thanks to the customizability of our digital marketing services, you only spend on the ones that take priority. Transparency is one of our key values, and we won’t do it justice if we leave out details you should know. Because of this, our monthly performance reports tell how your PPC campaigns are faring in complete detail.
Decades of Collective Experience
Our digital marketing strategists have an impressive background working for different industries before joining NO-BS Marketplace. Their expertise has been indispensable in planning the strategies for our long list of clients. Like in life, nothing is permanent in business. To make your PPC strategies adapt to change and scale with your brand’s growth, we monitor the market closely and update the plan as needed. This also prevents competitors from overtaking you.
Lead Management: Converting Leads Worth Converting
PPC ads attract plenty of leads, no question. But you have to ask yourself: “Is every lead worth turning into profit?” Our lead management approach separates high-quality leads and categorizes them into groups, ensuring every click generates maximum returns.
No Lead Overlooked
We process every lead and determine its value based on our in-depth understanding of your business. If we see a lead with enough potential, it falls on our experience in lead nurturing and conversion tracking to convert it into revenue.
Holistic Approach
Our lead management process links your campaign with the bigger picture, assessing leads relative to industry trends and nuances.
Unique to NO-BS Marketplace
Most professionals who provide lead management employ generic techniques. But at NO-BS Marketplace, our digital marketing strategists take time to know more about your brand in depth to craft the best strategy.
Revenue-Driven
Revenue generation is the endgame for any marketing strategy, but increasing leads alone isn’t enough. We also improve their quality, which improves chances for conversion and, ultimately, revenue.
CRM Management
Effective lead tracking and nurturing are only possible through a customer relationship management (CRM) system and the proper skills to operate one. This software focuses lead data in one platform, enabling better segmentation and targeting.
Focus on Cost-Effectiveness
Gains from a campaign won’t matter if the costs are too high. Our priority on maximizing cost-effectiveness involves tracking and optimizing cost per lead, among other metrics.
Lead Journey Monitoring
We keep an eye on every lead’s journey down the marketing pipeline. By understanding where leads seem to be getting stuck or leaking out of the pipeline, we can help you take decisive action. We monitor from start to finish, so nothing escapes us.
Through our unparalleled lead management system, you can turn more clicks to your ad into paying customers. Secure your success in Google Ads today with NO-BS Marketplace.
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Frequently Asked Questions
How does PPC help with revenue?
PPC marketing directs leads searching for a certain query to your brand through ads in search results. While each click is deductible from your set budget, you can easily make up the cost if the lead becomes a paying customer.
How much is the right budget for Google Ads?
There is no right budget. Different industries have different competitors, and vying for different keywords.
Does a small business in Columbus need PPC?
Yes, as much as any business in Columbus. Local enterprises benefit from the targeted nature of PPC ads, especially if they rank for search terms with local intent (e.g., near me, location names).
Do you use platforms other than Google Ads?
No, our services are only focused on Google Ads.
How long before I see results in my PPC campaign?
PPC ads generate results faster than SEO, around a few weeks at the earliest. However, as with SEO, it still depends on factors like keyword competitiveness.
Can I stop or change a Google Ads campaign after it starts?
Google Ads lets users stop, pause, or modify their campaigns at any time. But before doing so, it’s advisable to let the campaigns run their course for a while to generate enough data to justify the change. We can discuss this more on a call.